Go inside the mindset of two high performers
who master the art of marketing for global brands.
Meet your hosts Wendy Jae & David Tucker
Capture your target audience by drawing a digital fence around the event venue, hotels, restaurants, coffee shops and any place attendees are coming to your event. Geofencing is one of the best attention hacking tools for this, especially for B2B market.
The best about it is that technology itself isn’t search based it’s mobile device based and people don’t have to search for who you are or what you offer.
As soon as they walk into the digital fence their mobile device starts to show your ad in any 110 thousand apps, and even after the event ends no matter where your customers are for 30 or more days. How cool is this!?
Learn more about geofencing – hyper-targeted mobile ads for all your needs. https://www.ilukamedia.com/mobileads/
✔️ [00:01:23] What is “geofencing” and how it works
✔️ [00:02:10] Geofencing campaigns: maximizing your investments by reaching and re-targeting your potential customers anywhere
✔️ [00:03:29] How to take the most out of your trade show budget with geofencing
Wendy has spent over a decade as a go-to marketing expert for large and small businesses. Currently, Wendy serves iLuka Media as its Creative Head. David is a serial entrepreneur, marketer, and a sought-after SEO pro who brings in the experience of working in wide-ranging industries, spanning more than a decade. Currently, David serves iLuka Media as its Chief Marketing Officer.