Jun 01 2016

Aerial Drone Photography in Maui

FEATURED IMAGE: by Russell Hanson of EpiCapture Productions

Give Customers a Whole New View of Your Business With Aerial Drone Photography in Maui

Let’s say you manage a small, charming hotel right on the beach in Maui. You’ve got great property and want to bring in more lucrative weddings. Your website is probably filled with gorgeous pictures of your courtyard, smiling couples on the beach, and kisses at the altar. Something’s missing, though. You can’t show the full view of your property. That’s where aerial photography comes in! It gives you a friendly eye-in-the-sky view that can offer potential customers a much greater scope of your property, event, or business, and it’s more affordable than you might think!

The Missing Piece

Several innovative companies in Maui are now using small, high-tech drones to take great images and videos on behalf of companies from the sky. These drones can provide a unique perspective for all kinds of things. They can also zoom in for closer, more intimate shots, so you can receive a range of excellent photos and videos without the annoyance of a photographer getting in the way. Aerial photography is ideal for:

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May 22 2016

Drastically Improve Social Media Engagement

You Really Only Need to Know One Thing to Drastically Improve Social Media Engagement … It’s All About the Audience

To achieve more, take on less. To be happier, be more kind. To feel better, rest then call a friend. ~ Brendon Burchard

Do you know who absolutely rocks at social media? High performance coach, Thought Leader and bestselling author, Brendon Burchard. He posted the quote at the top of this article on his Live. Love. Matter. Facebook page on 05/11, and within 24 hours it had already picked up over 10,000 Likes (and Loves and Wows, now that those are things), and – most importantly – a whopping 5,189 shares. In other words, Brendon just exponentially magnified the visibility of his name and brand, all because he understands the most important thing about using social media for business…

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Mar 24 2016

How do You Know That Your Pay-Per-Click Campaign is Actually Working?

If you’ve ever dabbled with a pay-per-click (PPC) campaign, then you know how ridiculously easy it is to quickly feed your entire marketing budget into the system. When you first started with the campaign, you were probably wowed by the instant jump in your website traffic. Before you get too excited though, you need to ask yourself a very important question – is your PPC campaign actually working?

What is Your Conversion Point?

Behind every successful marketing campaign is a clear, strategic goal. You need to know exactly what you want to accomplish before you ever feed your first dollar into the Google Adwords machine. Getting “people” to your website is too generic of a goal. What people?

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Mar 16 2016

Three Powerful Ways to Re-Use Your Blog Content to Get Even More Traffic and Shares

You know the routine. Sweat out a thoughtful, educational, and useful blog post that your fans will love. Post the link on your Facebook and Twitter account…and that’s it. Does this sound familiar? If so, then you could be drastically limiting the reach of the excellent blog post that you spent so much time and effort writing. Posting links to your Facebook and Twitter account are a good way to notify your existing tribe, but what about snagging new followers? Also, what’s next? Do you just move on and start investing hours into researching and outlining your next big post?

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Mar 04 2016

Are These Three Major Website Mistakes Scaring Away Your Customers?

 

Your website has a big job to do. Ideally, it should:

  • Organically attract potential customers with captivating content and strong SEO
  • Inform, educate, and delight prospects and move them through your conversion funnel
  • Position you as a trusted and valuable resource in your community

That’s a lot of responsibility, right? It’s not surprising that a lot of business websites simply can’t live up to expectations, especially if business owners don’t given them enough attention and investment. In fact, certain major website mistakes can scare away your customer faster than a guy wearing a hockey mask and wielding a chainsaw!

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Feb 17 2016

Looking to Improve Our Leadership Skills at Brendon Burchard’s Live Performance Academy

Part of our mission at Iluka Media is to continually improve our skillset. While we keep on the pulse of the marketing industry (where ideas and strategies constantly evolve), we also seek to improve internally as well. We want to be a company of purpose with a motivated and excited team. We are willing to invest in improving our skills, which is why the company’s leaders, Wendy and David are very excited to attend Brendon Burchard’s Live Performance Academy from Feb. 25th to Feb 28th in San Diego.

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Jan 21 2016

Marketing Your Book Online

Today we sat in on a teleconference with author Jack Canfield (Chicken Soup for the Soul) and publicist Steve Harrison to learn modern tactics on how to successfully write, publish and market a book in today’s competitive marketplace.

These publishing legends have teamed up to teach a proven method that empowers writers and marketing groups on how to become a successful New York Times Bestselling author. These methods have already proven that authors can sell thousands, or even millions of copies of their book online!

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