Aerial Drone Photography in Maui

FEATURED IMAGE: by Russell Hanson of EpiCapture Productions

Give Customers a Whole New View of Your Business With Aerial Drone Photography in Maui

Let’s say you manage a small, charming hotel right on the beach in Maui. You’ve got great property and want to bring in more lucrative weddings. Your website is probably filled with gorgeous pictures of your courtyard, smiling couples on the beach, and kisses at the altar. Something’s missing, though. You can’t show the full view of your property. That’s where aerial photography comes in! It gives you a friendly eye-in-the-sky view that can offer potential customers a much greater scope of your property, event, or business, and it’s more affordable than you might think!

The Missing Piece

Several innovative companies in Maui are now using small, high-tech drones to take great images and videos on behalf of companies from the sky. These drones can provide a unique perspective for all kinds of things. They can also zoom in for closer, more intimate shots, so you can receive a range of excellent photos and videos without the annoyance of a photographer getting in the way. Aerial photography is ideal for: Read more

Drastically Improve Social Media Engagement

You Really Only Need to Know One Thing to Drastically Improve Social Media Engagement … It’s All About the Audience

To achieve more, take on less. To be happier, be more kind. To feel better, rest then call a friend. ~ Brendon Burchard

Do you know who absolutely rocks at social media? High performance coach, Thought Leader and bestselling author, Brendon Burchard. He posted the quote at the top of this article on his Live. Love. Matter. Facebook page on 05/11, and within 24 hours it had already picked up over 10,000 Likes (and Loves and Wows, now that those are things), and – most importantly – a whopping 5,189 shares. In other words, Brendon just exponentially magnified the visibility of his name and brand, all because he understands the most important thing about using social media for business… Read more

Marketing Your Book Online

Today we sat in on a teleconference with author Jack Canfield (Chicken Soup for the Soul) and publicist Steve Harrison to learn modern tactics on how to successfully write, publish and market a book in today’s competitive marketplace.

These publishing legends have teamed up to teach a proven method that empowers writers and marketing groups on how to become a successful New York Times Bestselling author. These methods have already proven that authors can sell thousands, or even millions of copies of their book online! Read more

Not Every Conversion is a Sale, and That’s Okay

You want to make sales. Understandable. Ultimately, that’s how you make money. However, in many cases, a potential client must move through a buyer’s journey before they feel comfortable taking out their wallet for your product or service. You’ll want to help the buyer move through this journey by providing them with opportunities to take a series of actions. Each of this actions is a conversion. Even though you haven’t made a sale yet, every conversion is valuable and should be monitored, analyzed, and celebrated.

Understanding the Buyer’s Journey

Let’s take a closer look at one example of a buyer’s journey and different kinds of conversions through the eyes of a homeowner named Lisa. Lisa and her husband Fred recently retired and are looking forward to traveling, indulging their hobbies, and volunteering in the community. Lisa also dreams of hosting more dinners with her grown children, neighbors, and friends. She and her husband make the decision to splurge on a kitchen remodel. Read more